David Game College

Background

The report is focused on the communication, knowledge and information of the organisation. To make an analysis the organisation Tesco Plc is being selected. Tesco is UK based multinational segment in grocery having it's headquarter in Welwyn City, Herefordshire. The market share of Tesco in UK is 27.9% and it is holding first position in the UK's supermarket. Customers are the major focus area of Tesco. (BBC, 2015). The objective of Tesco is to understand the trends of the customers, taking quick actions to meet the needs of the customers and involving communities in the business. The quality services are the major key functions of Tesco. The employees are treated as an asset of the organisation. The key features of the employees working in Tesco is the team building activities, mutual trust and respect the team members, listening to all the members, sharing knowledge and information whenever required. The activities are mainly done to create a healthy and positive environment in Tesco. The total employee strength is around 4, 80,000 across the world catering over 11 markets. (Tesco, 2016).

In this report the first section will highlight the several ranges of decisions in the organisation, internal and external sources of the information and recommendations are made for the improvement in assessing the information and knowledge. The second part of the report shows the stakeholders of the organisation, ways to involve the stakeholders in the organisation and strategies for improving the relationship building. The third part of the report will showcase the existing process of the communication in Tesco, after that ways to improve the effectiveness is also shown. Personal plan is also developed for improving the communication skills. The last part of the report will highlight the collection, formatting, storage and dissemination of information and knowledge in Tesco associated with the strategies to develop it. Overall the report will give emphasis on the different areas of organizational process that includes the communication, information and knowledge. Communication is the important function that helps the individuals to remain updated. Information is necessary for the organization to get insight into the market as well as the customers. After gathering the information it is mandatory of the management to pass the relevant information to the employees to perform as needed by the market. So integration is required to bring the effectiveness and efficiency in the organization like Tesco.

TASK 1:

1.1: Discuss the range of decisions to be taken in your organisation

Decision is a process which the organisation generally follows in order to achieve the desired goals or objectives. The range of decisions taken by the Tesco Plc can be categorised in to three ways which are as follows: (Business Case Studies, 2016).

a) Strategic Decisions: This kind of decisions is mainly taken by the top management. The nature of this kind of decisions is focused on a long term view. Suppose Tesco has planned to increase the level of the remuneration of the employees or product development ideas, market expansion planning in the overseas.

b) Tactical Decisions: These are the decisions which are mainly taken to beat the competition. The middle-level management is responsible to take care of the tactical decisions. For example re-structuring the work process, changing the distribution system, selection of the suppliers etc.

c) Operational Decisions: These are decisions mainly involved in the day-to-day activities. Lower level management is responsible to undertake the operational decisions. In Tesco suppose the floor manager changes the proportion of the team under him, allocating more personnel in the shopper level to assist the customers in the stores etc.

1.2: Examine the information and knowledge needed to ensure effective decision taking in your organisation

The information and knowledge are the important variables of the organisation to consider for the decision making process. DIKAR model can help in this regard:

a) Data: Data is the raw form that is gathered from different sources. The parameters to collect the data are the relevance, validity and completeness.

b) Information: Information is the complete sentence in the form of message which should have the required quality, transparent and easily understandable.

c) Knowledge: Specific skills are required to understand the situation and the main driver of the knowledge is the level of experience. Mainly two forms of knowledge are there explicit and tacit. Explicit knowledge can be shared but the tacit knowledge is difficult to share. (Holste and Fields, 2010)

d) Action: The application of the data, information and knowledge in order to get result. The action must be taken based on the time and specific situation

e) Results: These are the output of the action or the outcome. It may be positive or negative. Negative result will required an evaluation to make it positive.

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